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Taking positives from online reviews - Customer Service 101

28 July 2016

Taking positives from online reviews - Customer Service 101

In a recent blog post by online retailer Golfsupport it highlighted the importance of customer service in the digital era.  In our own analysis we have taken 2,000 recent reviews on Golfshake and analysed golfers feedback specifically focused on the golf course and customer expectations.

Slow play – What challenges do golfers and golf clubs face?

22 October 2019

Slow play – What challenges do golfers and golf clubs face?

Slow play is a problem at almost every golf club in the UK and worldwide. In recent years it seems the time it takes to complete 18 holes has increased in both social and competitive golf.  What are the issues that golfers and clubs face and what can be done?

Golfshake Survey Analysis - Golf Can Grow

9 March 2016

Golfshake Survey Analysis - Golf Can Grow

The 2014 end of year survey carried out by Golfshake identifies three areas of opportunity that could drive growth in 2015 and highlights that there is desire to play despite golf going through a tough few years.  The survey data identified that demand for golf is still high but the game needs to tackle its biggest issue – time pressures of the modern world.

Golf Clubs Shouldn't Ignore Social Technology Online

9 March 2016

Golf Clubs Shouldn't Ignore Social Technology Online

Miklos Breitner from Golf Business Monitor says social media is the new normal. Companies should view social technologies not as another tool to utilize, but as an enabler of organizational transformation as well.

It's Not Rocket Science - Growing the game

9 March 2016

It's Not Rocket Science - Growing the game

Derek Clements take at look at the recent survey published by Syngenta following National Golf Month which puts golf in a strong position but calls for urgent action.

Growing Golf in the UK Report Published

9 March 2016

Growing Golf in the UK Report Published

The comprehensive ‘Growing Golf in the UK’ market research study, conducted in May 2013, that aims to help clubs and courses retain, attract and grow their customer base, has been published today.

Making Golf Marketing Work - 10 Simple Ideas

9 March 2016

Making Golf Marketing Work - 10 Simple Ideas

How many British golf clubs out there would you say are hip and trendy, living in the now, reaching out to the younger golfing generation? Sadly, many golf clubs are trampling their way through marketing undergrowth that is so tired it has been flattened, widened, paved and turned into a super highway of indifference.

Top 3 issues facing UK golf clubs today

9 March 2016

Top 3 issues facing UK golf clubs today

UK golf clubs are under pressure! Membership numbers continue to fall and as result financial pressures are growing. We take a look at the top 3 issues that need addressing to reverse the trend.

Golfshake Slow Play Survey: The Findings

9 March 2016

Golfshake Slow Play Survey: The Findings

Earlier this year we ran a number of features focused around slow play in golf and in particular the effects on the amateur game. Following this we then conducted a survey of Golfshake members including club officials, golf pros plus both club and non-club golfers.

Loss of Membership at Golf Clubs

9 March 2016

Loss of Membership at Golf Clubs

Guest Post - According to the 'Golf Participation in Europe 2011' survey by KPMG, the number of registered golfers across Europe is down for the first time in over 20 years.

Extra Days Holiday for Golf ?

9 March 2016

Extra Days Holiday for Golf ?

In case you missed it today is the 29th Feb and the extra day we get every 4 years. Wouldn't it be great if this extra day was a day off to play golf and we had it every year?

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