Golf clubs face a challenging environment to prosper, but it will require knowledge and the analysis of data to fully understand how they can adapt for the future. Alasdair Rae of Custodian Golf explains the importance of geodemographics and how it can relate to golf clubs. read more ...

With the start of the season upon us, we would love to hear your thoughts on the year ahead and in particular your thoughts in relation to golf club membership for 2025. read more ...

Boasting an incomparable heritage that dates back to 1914, Wilson Golf may not have seemed the likeliest brand to undergo a modern reinvention, but that is exactly what is occurring in 2025 as a fresh approach under General Manager Bob Thurman has recalibrated the outlook and ambitions of the revered golf division. read more ...

One of the unique qualities of golf in the UK was that everyone had the chance to play a legendary course that has staged the Open Championship and the game's greatest figures. That remains the case, but the rising cost of green fees has made this increasingly prohibitive for those without the deepest pockets. read more ...

The new golf season must be imminent as this week sees the playing of one of the game's coolest events, the Sunningdale Foursomes. First held in 1934, this unique tournament has long brought together an eclectic collection of pairings who have teamed up to compete in a knockout competition across this historic club's famous Old Course and New Course. read more ...

When do you become a golf addict? We've had some thoughts on the subject, and if you answer yes to most of these symptoms, then you know that you are truly addicted to this wonderful game! read more ...

The 2025 Ryder Cup is one of the most hotly-anticipated in years, but who is going to qualify for both teams? Things will change as the year progresses but we thought it might be fun to look at how things currently stand and predict who will and won't be there. read more ...

Many of us go through most of our lives with golf at the heart of it, but how does the game change as we age? Golfshake's Derek Clements has been playing for over 60 years and he describes the ways in which your relationship with golf evolves as you get older. read more ...

It once seemed unlikely, but Bryson DeChambeau has undeniably become one of the most popular golfers on the planet. Fin Tait looks at the impact of the American's YouTube channel, the manner in which he reinvented himself, and his possible chances at the Masters. read more ...

The prospect of improving your game, shooting better scores and lowering your handicap will be a chief objective for most golfers in 2025. Looking at everything from scoring, fairways hit, greens-in-regulation, putts-per-round and even how many pars and birdies you should be making, these are the targets you must have in order to reach the next level. read more ...

There are so many golf tournaments on TV, it can be too much of a good thing, but there are some events that remain must-watch experiences in the men's professional game, either from the comfort of your sofa or in the flesh. read more ...

Did the third season of Full Swing on Netflix offer engaging insights into the professional game and the world's best golfers? Golfshake's Derek Clements reviews the new episodes and explains why they fall short of drawing new fans to the sport. read more ...

TPI-certified personal trainer and biomechanics coach, Jon Hodgkinson shares five of the best exercises to help you gain more speed and power in your golf swing. read more ...

We all have things in our lives that we would want to change, things that we regret. And some of those could involve golf! Golfshake's Derek Clements has shared the biggest golfing regrets of his life. read more ...

Golfshake's Derek Clements has played many of the finest golf courses on the planet. But the layouts that stick in his mind are the ones that surprised him. You could even call them his own hidden gems. Here are ten of the best that he thinks you should play. read more ...

The Royal and Ancient Golf Club of St Andrews is helping to discover and develop the future generation of leaders in the sport by opening up the application window for its 2025 Scholarship programme that could make an invaluable difference to the prospects of young people who wish to forge a productive career in the game. read more ...

The Big Golf Race makes a welcome return this summer, with Prostate Cancer UK calling on golfers throughout the UK to take on a challenge that can help to fund life-saving projects such as TRANSFORM, which is the most ambitious prostate cancer screening trial in over 20 years. read more ...

Like it or not, we can probably expect to see more golf courses closing in 2025. There are all sorts of reasons why clubs close their doors for good. It seems pretty obvious that for courses that are facing proper challenges, some lateral thinking might be required. read more ...

Former US Open champion Lucas Glover recently claimed that AimPoint should be banned on the PGA Tour because it takes too long and that no one has improved on the greens by using it. The guys behind the system have now shared numbers and analysis that disprove those claims. read more ...

We're still in the infancy of the new year, but golf courses in the UK have already announced closures in 2025, which continues a trend that we've seen during the past 18 months. read more ...

We have all done it. We have all hit shots that have ruined our scorecards and instantly regretted the decisions we have made. And the truth is that even the world’s best golfers are guilty of it. These are the strategic mistakes that all golfers consistently make. read more ...

In our latest video, Ryan tests out four of the new 2025 golf drivers in a swing speed series to examine the impact of swing speed on golf club performance. This feature video focused on swing speeds of around 85mph which are likely what you will see with high handicap golfers and senior golfers.
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To the outsider, golf’s rules must seem pretty bonkers. In truth, even to most of us who play the game the rules seem pretty bonkers too. But there are some that all golfers really should know above the rest. read more ...

Since Tiger Woods changed our sport forever with the vast distances he hit the ball when he first arrived on the scene, our sport has become obsessed with distance. But when does a golf course become too long for the average player? read more ...

What sort of golfer are you? Do you plan things meticulously or do you leave things to chance? We reckon that many club golfers are actually pretty disorganised. Here are some of the things that too many golfers neglect or completely ignore! read more ...

Does AimPoint contribute to slow play on tour? That's what some pundits and even players believe. But are they correct? Golfshake Ambassador Matt Holbrook is a user and proponent of AimPoint Express and he describes the process and challenges some of the myths against the system. read more ...

What makes a good golf club? Is it the course? Is it the clubhouse? Or the social scene? Maybe it’s a question of value for money? How important is the food and drink in the clubhouse? Golfshake's Derek Clements believes that he has found the answer. read more ...

What about those of you who have taken the winter off and are thinking about returning to the course as spring approaches? Will you simply haul out the clubs and head for the course? Or will you do it properly? Here are a few tips we believe you might want to follow if you are emerging from hibernation... read more ...

What do golf clubs need to be doing to keep our business in 2025? Here are some essential things that all venues should be looking to get right in 2025 to ensure that they deliver the best possible experience to both members and visitors. read more ...

The chances are that you love golf, and sharing that gift is one of the most rewarding things that you can do in this game. Golfshake's Derek Clements shares a couple of inspiring tales on introducing someone that he knew to the sport. read more ...

Golf is a game that has a habit of slapping you in the face when you least expect it. You can be cruising along, all going well and then disaster strikes. Golfshake's Derek Clements shares a few cautionary tales that he has experienced. read more ...

TPI-certified personal trainer and biomechanics coach, Jon Hodgkinson shares a simple and effective warm-up routine that will benefit all golfers before their next round.\   read more ...

With the promise of lighter nights not too far away this is the ideal time of year to set some targets for 2025. Surely most of us want to finish the year as better players than we started it? Golfshake's Derek Clements explains why more golfers should consider booking lessons. read more ...

If you are spending more time at the driving range this winter, the chances are that you will have encountered a wide variety of characters, many of whom stand out from the crowd. Golfshake's Derek Clements shares some of the most intriguing that he has seen. read more ...

There is so much to love about golf, but that doesn't mean that it's perfect. Golfshake's Kieran Clark has shared some of the things about the game that he believes are overrated. read more ...

What is the most challenging golf course that you have played? Golfshake's Derek Clements has been lucky to play many great ones throughout his life, including some truly tough tests that left an unforgettable impression on him. read more ...

Members and staff at Thorndon Park Golf Club in Brentwood, Essex are currently recovering from the devastating shock of seeing their beloved course vandalised by quad bikes, with six greens and more than half of the fairways of this Harry Colt design being damaged. read more ...

Golf simulators are good, but do they reflect playing on an actual course? We take a closer look at how accurate they are, whether they can offer a genuine experience, and what things can be done to make them more effective. read more ...

If you play golf often enough, you will encounter much absurdity and humour. Golfshake's Derek Clements has been reflecting on some of the funniest moments that he has experienced on and off the course. read more ...

It may still be the depths of winter, but we're already looking forward to the new golf season, which will be here before you know it, meaning that there is no time like the present to set yourself some realistic targets and ambitions for the campaign to come. read more ...

If you are a club golfer the chances are high that you have developed some bad habits. We all do. It is all too easy to get into a routine and keep doing things in a certain way because that is what we have always done. Here are some of the worst golfing habits that you can get into. read more ...

If you're someone who plays throughout the winter months, you will see some sights on the golf course at this time of year. Golfshake's Derek Clements has described some of the characters he has seen when playing golf this winter. read more ...

TGL finally made its debut this past week, but what is the new indoor golf league all about and what do you need to know? We take a closer look at the format, technology and points system to give you a flavour of what could be the future of golf entertainment. read more ...

It's an understatement to say that the World Handicap System has divided opinion among many golfers since it was introduced back in 2020, but new figures revealed by England Golf have underlined the benefits of the system. read more ...

When it comes to pursuing a university education in the United States, many students dream of combining their academic ambitions with their passion for sport. For aspiring golfers, that dream can become a reality through the opportunity to secure a golf scholarship in the U.S. However, navigating the scholarship process can be complex and overwhelming for students and their families. read more ...