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FootJoy launch new Spring/Summer performance apparel

By: | Tue 04 Feb 2014

Bernd Weisberger

FootJoy has announced a new Spring/Summer 2014 Performance Apparel Collection. The all-new range builds on the success enjoyed  by FootJoy's 2013 Performance Apparel Collection, which struck a chord with golfers up and down the country. The all-encompassing product range for 2014 includes a variety of new patterns and designs that are perfectly complimented by a fresh and modern colour palette, to create a range of fashionable and stylish outfits to be worn both on and off the fairways this year.

Peter Uilein

The new SS14 line, which continues to embody FJ’s sole passion for Golf, now includes influences from street fashion with a wide variety of essential on and off-course garments that are infused with comfort attributes, superb fit and clever styling detailing.

As ever, the iconic  logo features prominently, combining an authentic, modern golf look, with contemporary colour tones, innovative performance fabrics and a diverse selection of fashionable designs in two fit options. FJ has already reported fantastic initial feedback from its longstanding retail partners, who are proving eager to stock the new range that is available to buy from March 2014.

The collection features everything from classic polo-shirts with modern styling twists, lightweight pullovers & slipovers, performance trousers and bold checked shorts. Four distinct colour stories take centre stage and p

erfectly complement the masterfully created range of stylish attire. Whether it’s the subtle pastel colours of SERENITY (Lavender, Mist, Stone & White) the classic tones of VANTAGE (White, Yellow, Navy & Khaki) the authentic appeal of REEF (White, Marine, Seafoam & Black) or the fresh look of AURA (Hot Pink, White, Charcoal & Grey), there is a plethora of outfit combinations to appeal to golfers of all ages and tastes.

The Spring/Summer 2014 range will also incorporate an inaugural Junior capsule collection that is sure to appeal to budding young golfers as they strive to emulate their heroes in the professional game. An enhanced Women’s range offers an assortment of must-have stylish golfing attire in a selection of solid and pastel tones. Tailored especially for the female golfer, this elegant new collection introduces inspiring choices for the varying tastes of lady golfers. Lavender, Mist, White and Hot Pink colour tones work perfectly across a variety of different outfits.

FJ Performance Apparel is worn on tour by some of golf’s biggest names, including Ryder Cup stalwar

t Steve Stricker, European apparel ambassador, Bernd Wiesberger and 2013 European Tour Rookie of the Year, Peter Uihlein, all of which have excelled over the past year and played their part in the continued success of FJ clothing. Available in stores across the UK from March, the selection of contemporary colour stories and a variety of fashionable patterns is available in Men’s, Women’s & Junior golf apparel, which is set to make the Spring/Summer 2014 collection the best apparel line ever offered by FJ.

For more information on all FootJoy please visit www.FootJoy.co.uk

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