2015 Titleist New Pro V1 and Pro V1X Golf Balls

Titleist have today announced the the launched of new advanced models of their Pro V1 and Pro V1x golf balls. 

The 2015 models deliver increased short game spin and control, and even softer feel as a result of a new thermoset urethane elastomer cover whilst maintaining their exceptional distance and consistent flights and long-lasting durability.

The latest generation is a result of rigorous research and development, technological advancements, precision manufacturing, plus comprehensive player testing and validation at every level and the new models have already been put into play by over 100 players across worldwide professional tours and used to winning effect by Jordan Spieth, Bubba Watson and Jimmy Walker, amongst others.

“The launch of Pro V1 was especially significant in that for the very first time the best performing golf ball for tour players was also the best performing golf ball for all golfers,” said Mary Lou Bohn, Vice President of Titleist Golf Ball Marketing and Communications. “You no longer had to choose between distance over short-game control, or durability over soft feel.   There were no trade-offs. Pro V1 delivered total performance.”

Pro V1 and Pro V1x (which launched in 2003) have been the most played golf balls at every level of competitive golf and the best-selling models around the world ever since. That’s because the Titleist Golf Ball R&D and Operations teams, representing more than 20,000 years of golf ball-making expertise, have worked every day to make the #1 ball in golf even better with each new generation.

Comparatively, Pro V1 has a softer feel, slightly more long game spin and a penetrating trajectory for a shallower angle of descent for more roll. Pro V1x offers a slightly firmer feel, lower long game spin and launches higher with a steeper angle of descent.

The total performance of Pro V1 and Pro V1x tee-through-green – providing the best combination of distance, flight, short-game scoring control and feel – makes them the best fit for any golfer.

“Golfers often ask us what sets Pro V1 and Pro V1x apart from other golf balls. You can’t just point to one or two things. The difference is everything,” said Bill Morgan, Senior Vice President, Titleist Golf Ball R&D. “We have more people with more experience of designing and making golf balls, the largest intellectual property portfolio and the most sophisticated precision manufacturing processes. The 2015 Pro V1 and Pro V1x are the culmination of all that knowledge and all of that technology. The original Pro V1 was revolutionary, no question, but we’ve learned a lot in the last 15 years and these new Pro V1 models are the best we’ve ever made.”

It was in October 2000 that the original Pro V1 prototype first appeared on the PGA Tour at the Invensys Classic in Las Vegas. Forty-seven players put the ball in play that week, marking one of the largest pluralistic shifts of equipment at one event in golf history. In March 2001, just four months after launching to golf shops, Titleist Pro V1 became the best-selling golf ball in the marketplace.

The Titleist Golf Ball R&D team, driven by a commitment to continuous improvement and innovation, is made up of chemists, physicists, mathematicians, computer scientists, engineers and technicians, as well as PGA Professionals and turf management specialists. Due to their work, Titleist owns the industry’s largest portfolio of golf ball intellectual property with more than 1,000 patents. Since 2010, Titleist has been awarded nearly 50 percent of all golf ball patents issued in the United States. There are more than 100 patents that cover the technologies and manufacturing processes for 2015 Pro V1 and Pro V1x combined.

For more information visit www.titleist.co.uk