Progen Re-launch with Chromo, Haema and Red Eye lines

By: Owen Davies | Thu 25 Apr 2013

Progen 2013

Progen is a name that has been around for some time and has enjoyed varying degrees of popularity, but it seems the brand is on the up following purchase by golf entrepreneur John Andrew. The Progen Brand has now been relaunched with a fresh feel and new approach for 2013.

Progen Brand Statement:

Progen wants to encourage competition in all aspects of the game, its nearest the flag for a pint at the range or a putting competition before your round. Always making golf a competitive sport. Golf has always been known as a Gentlemen's sport or a pensioners past time. Over the past decade golf is starting to shake this reputation, as memberships are now available to pay monthly without joining fees and 2 for 1 offers are readily available, the game has increased accessibility to a wider range of golfer. This will inevitably change the face of the game. Golfers are now also taking the time to focus on fitness, GPS, power bracelets, embracing future technologies to gain the competitive edge. Progen not only allows but encourages players to bring the competitive edge they would take to other sports, to the game of golf. The face of golf is changing, be ready!

The New Progen Range - 2013

Progen Chromo Driver

The unmatched power harnessed within the premium titanium face is controlled by the dynamic neutral weighting of the sole plate. The explosive reaction from the face offers huge distance, mid to low centre of gravity optimises the trajectory to ensure no distance is lost by the ball going too high or too low. The 100% premium graphite shaft has been aerodynamically and resistance matched to work in harmony with the explosive nature of the head. The vibration dampening grip offers fantastic feedback and feel whilst offering maximised control due to no loss of friction

Progen Chromo Fairways and Hybrids

The power of the precipitation hardened Hyper Steel face is controlled by the dynamic neutral weighting of the sole plate. The explosive reaction from the face offers huge distance, mid to low centre of gravity optimises the trajectory to ensure no distance is lost by the ball going too high or too low. The 100% premium graphite shaft has been aerodynamically and resistance matched to work in harmony with the explosive nature of the head.

Progen Chromo Irons and Wedges

Generated using 17-4 precipitation hardened stainless steel gives the Chromo Iron unmatched performance. The Progen Chromo Iron material is made of 17 parts Chromium and 4 parts nickel. The chromium gives the product a highly polishable finish that minimises resistance on the sole to avoid any lag at impact that would result in loss of distance. The 4 part nickel from the composition offers fantastic feel and awesome feedback. The stepless ultra low torque shaft offers great response at impact offering an optimised launch angle enabling all shots to get great distances but land softly.

The wedge is generated from forged 304 stainless steel, the dual bounce sole enables shots to be played out of deep bunkers but also tight lies. Put your hands forward at address to activate the low bounce setting, put the ball in the middle of your stand to activate the high bounce setting which is for the rough, longer fairways or bunkers. These different optional settings give you unmatched product performance and enables you to play many shots with one wedge. The calibrated heel toe weighting makes it easy to keep the head square at impact ensuring perfect accuracy from any lie.

Progen Chromo Putters

The micro CNC face milling is shaped to be able to take grit and moisture away from the ball at impact ensuring perfect connection between the face and the ball. The double milled CNC face is perfectly flat prior to the final layer of CNC milling, this 5 stage process is the only way to ensure the performance. A stepless shaft is used to as it is the purest way to optimise feedback, a variation of levels of heel and toe weighting in the range ensure any preference of golfer is available.

Progen Haema Irons

Generated using 431 premium stainless steel gives the Haema distance you didn’t think would be possible. However Progen Haema Irons 431 has a low Nickel rating which makes the material harder for explosive distance. Progen teamed up with True Temper USA to engineer a shaft to perfectly match the dynamic profile of the Haema head. The steps of the chosen True Temper shaft ensure that the extra distance from the explosive head are still controllable. The vibration dampening grip offers fantastic feedback and feel whilst offering maximised control due to no loss of friction. The maximised power of the hybrids Hyper steel face is controlled by the dynamic neutral weighting of the sole plate. The explosive reaction from the face offers huge distance, mid to low centre of gravity optimises the trajectory to ensure no distance is lost by the ball going too high or too low. The 100% premium graphite shaft has been aerodynamically and resistance matched to work in harmony with the explosive nature of the head. The vibration dampening grip offers fantastic feedback and feel whilst offering maximised control

Progen Red Eye

The ultimate package for the golfer who demands maximised performance and playability from one set. Using the research that went in to getting the perfect dynamic capabilities for the True Temper shaft in the Haema is also featured in the Red Eye set. Driver uses a Titanium face to achieve explosive distance, whilst the fairway woods and hybrids have a low COG for optimised launch angle. Irons are cast from 17-4ph stainless steel featuring under cut cavity for ultimate forgiveness. The package also includes an ultra lightweight stand bag with 7 full length dividers.