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Titleist launch new 913 D2 and 913 D3 Driver

By: | Mon 03 Sep 2012

The latest Titleist driver has now arrived in the form of the Titleist 913 D2 and D3. Titleist claim to have made improvements in both ball speed generation and distance performance:

Designed and built for more speed and more distance, the new Titleist 913 drivers deliver more performance with the most precise fit available to all serious golfers through an unparalleled combination of new innovations and 

Titleist’s industry-leading SureFit Tour hosel technology. Featuring a high-speed, forged face insert, the new Titleist 913D2 and 913D3 drivers are the fastest, most consistent drivers Titleist has ever designed.They are also Titleist's most playable and forgiving drivers, primarily the result of improved launch conditions from a lower, more optimal centre of gravity (CG) position, a new rear SureFit Tour weight and the fitting precision provided by the SureFit Tour adjustable hosel.

The 913D2 driver features a 460cc full-pear shaped head designed for maximum forgiveness and a slight draw bias, while the 913D3 has a 445cc classic-pear shape that is forgiving with tour-inspired workability. Unlike the 910 series, both D2 and D3 models now provide the same launch and spin characteristics to provide maximum fitting flexibility. Dan Stone, VP of Research and Development commented on the new 913 driver:

“Golfers can now choose their 913 model based on size or shape preference, amount of forgiveness or workability, and amount of draw bias, they can then dial-in their launch and spin settings precisely using the SureFit Tour hosel.”

Titleist 913 Drivers on Tour

The buzz surrounding the new Titleist 913 drivers built quickly, with Titleist's previous generation 910 drivers having earned more wins on the PGA Tour than any other driver since their debut two years ago.

The seeding and tour validation process for the 913 drivers began in late June at the Alstom Open de France event, where 14 players immediately put 913 drivers in play.

That previous week, Rory McIlroy had a sneak peak at the 913 driver, doing some testing for the first at his home in Ireland. He decided to immediately add a 913D3 8.5º to his bag for the European Tour's Irish Open.

A couple weeks later, the Titleist 913 drivers recorded their first pair of victories on the same Sunday. Bernd Wiesberger played a 913D3 7.5º driver in winning the European Tour's Lyoness Open, while Ben Kohles played a 913D3 9.5º on his way to the winner's circle at the Web.com Tour's Nationwide Children's Hospital Open, where he was making his professional debut. Remarkably, Kohles notched the 913's third win the following week at the Cox Classic.

The momentum continued into the USPGA Championship, as 26 players stepped to the first tee at Kiawah Island's Ocean Course with 913 drivers in the bag. That includes McIlroy, who went on to win in record-setting fashion, claiming the first PGA Tour and Major victory for the new 913 drivers, and topping the driving distance stats in the process.

The 913’s most recent victory came at The Barclays, where Nick Watney played a 913D3 10.5º in winning the opening event of the PGA Tour’s FedEx Cup Playoffs at the end of August. Among the other players with 913 drivers in their bags are: Steve Stricker, Tim Clark, Bud Cauley, Ben Crane, Bill Haas, Seung-yul Noh, Geoff Ogilvy, Ben Curtis, K.T. Kim, Gary Woodland, Rafael Cabrera Bello, Michael Hoey, Scott Stallings, Kevin Na, George Coetzee, Chris Kirk and Jason Bohn.Fourteen players put new 913 drivers into play the first week they were available on the European Tour at the Alstom Open de France, including Titleist Brand Ambassador’s Matteo Manassero and George Coetzee. 

The new Titleist 913D2 and 913D3 drivers will be available in shops from Nov 9th, 2012, with an anticipated  retail price of £344.


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