The Putter Tailor Offers Edel Golf Putters in UK
The Putter Tailor are a certified fitter for Edel Golf in the UK and they have introduced a full fitting for your most used golf club, the putter. Combining Edel’s world-renowned equipment and industry knowledge, The Putting Tailor will offer a unique, mobile made to measure service that will result in a putter perfect for your game.
Jasper Miners, founder of The Putter Tailor, understood the drastic improvements that his fitted irons and woods gave him and questioned why there wasn’t a service like that for the putter. “I knew from extensive research that I wanted to be fit for an Edel putter, but it was extremely challenging to locate a fitter in the UK,” he said.
“The ardent golfer has probably had every club in their bag fit with the exception of the club they used the most – the putter. Mainstream offerings cannot compete with the level of customisation that Edel offers. We are thrilled to be acting as Edel certified fitters and are determined to make it easier than ever with our mobile service to get Edel’s EAS putters into the hands of the most demanding of golfers.”
The Fitting Service
The Putter Tailor will launch with three service options, giving the user ultimate customisation in a department that has lacked for a long time. Firstly, the brand can be hired out for Fitting Events. The primary fitting studio is based in Milton Keynes and will offer regular fitting events with one-hour slots available to book online. Further locations will be added later down the line and each standard fitting will cost £25.
Secondly, they offer an Executive Service which is ideal for those who are strapped for time or those who require a private appointment where discretion is at a premium. Moreover, The Putter Tailor will travel to you – whether that be at work, home or another convenient location.
Finally, golf clubs or private groups can arrange and host an event. It is ideal for golf clubs who wish to organise a fitting event for their members or the public. Private events can also be organised for groups, but there is a minimum requirement of at least four golfers to be fitted.
The Fitting Process
The process begins with a consultation of the clients personal putting tendencies and individual putter preferences. A biomechanical analysis then takes place to establish parameters for the putting fitting and build. Aim is a primary focus and includes dialling in length, lie, head shape, hosel shape and alignment aids.
Instant feedback is obtained so both the client and fitter can see tangible improvements with each successive alteration. The putting stroke type is then identified before building the putter for ultimate feel and touch. Finally, weight in the head, shaft and grip can be precisely adjusted to meet individual needs.
By the end of the fitting, the client will have their own fully customed putter – from 88 million potential variations. After all the measurements have been taken, the information is forwarded to Edel in Texas, USA where the putter is hand crafted. Each putter has a retail cost of £450, no matter which variations are used, and the putters are typically delivered within 3-4 weeks.
The Putting Tailor Service is now in business and they are actively looking for clients for the 2021 season in England, Wales, Northern Ireland and Scotland. The Executive Service and Hosted Events can be booked immediately and they will be carried out in accordance with current COVID-19 guidelines.
For more information, please visit their website or Edel’s website. Alternatively, you can follow them on Twitter or send them an email.
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