Srixon announce partnership with Prostate Cancer UK
Srixon have announced an exciting and important new charitable partnership with Prostate Cancer UK for 2017. Following the release of the next- generation of Srixon Z-STAR and Z-STAR XV golf balls (available in Pure White and Tour Yellow), under embargo for the 17th February 2017, Srixon will donate £1.50 for every dozen golf balls sold at trade to Prostate Cancer UK, helping to raise funds and awareness of the life-threatening male- specific disease.
To celebrate the launch of this game-changing partnership Srixon have also unveiled a limited edition 15 ball ‘Z-STAR/ Z-STAR XV Bonus Pack’ that will include an additional free sleeve of the new Z-STAR / Z-STAR XV decorated with the iconic Prostate Cancer UK logo, giving golfers the chance to trial Srixon’s premium ball.
Dean Cracknell, UK Marketing Manager at Srixon Europe said: “We’re all extremely excited about this new and multi-beneficial partnership with Prostate Cancer UK and can’t wait for 2017 to begin. It was an easy decision for us to join forces with such a reputable and highly-regarded charity. As a supporter of the charity myself, I had no hesitation in offering our PR and marketing support whilst hopefully raising a large amount of money for the charity as well.
“The unveiling of this new partnership falling in line with the release of Srixon’s best-ever golf ball could not have worked better either. Being able to offer everyone who buys a Z-STAR XV Bonus Pack the opportunity to raise money for a charity that may directly affect them, as well a trial one of the best balls available in the golf market, is something that we are extremely proud of.”
Prostate Cancer UK are renowned for having a simple goal that could have monumental effects on the lives of countless males in the UK. One man dies every hour from the disease, a stark statistic given the average length of a round of golf is five hours. Their aim is simple, to stop men dying from prostate cancer through shifting the science over the next 10 years to focus on radical improvements in diagnosis, treatment, prevention, and support.
Long-term charity partners of the English Football League (EFL), and their recent partnership with the European Senior Tour has seen them raise awareness in golf during the Prostate Cancer UK Scottish Senior Open. In the past they have worked with various other well know sporting celebrities such as Sky Sports presenter Jeff Stelling, who walked 10 marathons in 10 days and raised more than £400,000. Ian Woosnam, Ronan Rafferty, Sam Torrance and Barry Lane have also backed their work in golf.
James Beeby, Director of Fundraising at Prostate Cancer UK added: “Golf is a great fit for Prostate Cancer UK but sadly this disease is not out of bounds. One in eight men will be affected by prostate cancer in their lifetime so we need to drive home this serious message.
“We’re immensely grateful to Srixon for their support in this exciting new venture which offers golfers a great product as well as our key health information. We can’t wait to tee off in 2017.
“Ignoring prostate cancer will not beat it, and we want to raise awareness and fund ground-breaking research to help fight the disease. That will help us provide dedicated support and information to men and their loved ones.”
For further information on all Srixon and the new partnership with prostate Cancer UK, please visit their website - www.srixon.co.uk
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