FootJoy Get Off to a Winning Start in 2013 With King Louis

FootJoy Press Release

FootJoy celebrated the success of brand ambassador Louis Oosthuizen as he recorded his first win of 2013 at the Volvo Golf Champions on home soil in dramatic fashion. The South African fired a spectacular final round of 66 to claw back a five shot deficit to eventually win by one shot and lift the title at the Durban Country Club. In his last eight starts, Oosthuizen has had seven top-ten finishes and after collecting his €350,000 winner’s cheque in Durban, the 2010 Open Champion has elevated himself to a career-high fourth in the Official World Golf Rankings, and second place in the 2013 Race to Dubai standings.

The South African trusted the reliability and consistent performance of FJ DryJoys Tour™ as well as the unrivalled performance and fit of the FJ SciFlex™ glove to fire six birdies in the first 11 holes on the final day to record the sixth European Tour title of his illustrious career. The market leading brand has been able to build on the dominant tour counts of  2012 on the European Tour, with 61% of European Tour players choosing the comfort and stability of FootJoy shoes, compared to just 16% for its nearest competitor in 2012. This week 58% of the field in Durban trusted FootJoy shoes, compared to only 18% for its nearest competitor.

It was an extremely successful week for the FootJoy family with top ten finishes from brand ambassadors, Padraig Harrington (XPS-1™ and PureTouch®), Julien Quesne (FJ ICON™), Paul Lawrie (FJ ICON™ and StaSof®), Nicolas Colsearts (FJ ICON ™ and PureTouch®), Rafa Cabrera-Bello (FJ ICON™ and RainGrip®) and Matteo Manassero (FJ Sport and PureTouch®).

“2012 was FootJoy’s most successful European Tour season ever, with FJ ambassadors experiencing domination in all four Majors and a World #1 and  #2 ranking. We are hoping to build on that success in 2013 and Louis has provided the perfect start, along with six other FJ ambassadors finishing in the top ten this weekend”, commented Russell Lawes, European Marketing Manager, FootJoy.

Whether it is the all-round excellence of FJ ICON™, the Xtreme Platform Stability of the XPS-1™, the reliability and consistent performance of DryJoys Tour™, the sports performance of the FJ Sport™ or the multi-functional, lifestyle-infused Contour Casual, FootJoy remains the overwhelming favourite for golfers of all abilities around the world.

For more information visit www.FootJoy.co.uk